Peabody's Wine & Beer Merchants
A website build for a beloved wine and beer shop in Boone, NC, built on the JAMstack using GatsbyJS with Netlify CMS, Instagram, and Untappd integration.Go to site
This project involved designing and developing a website for Peabody's Wine & Beer Merchants in Boone, NC. The website that the business had been using previously was built on outdated technologies and was not performant, which is a big issue in Boone where cell reception can be spotty. In addition, there was no content management system (CMS) integration, leaving the managers to attempt to make changes to the raw HTML files themselves.
By leveraging the speed of the JAMstack as well as Gatsby's native image processing I was able to increase the Lighthouse scores for the website tremendously—and by hosting the site on Netlify's content distribution network, Peabody's will avoid paying hosting fees on the site while actually increasing their SEO.
Another feature that was needed on the website was the ability to convert an Excel spreadsheet with hundreds of wines into a single page ordering form with all the wines listed, along with price and critic reviews. When restaurants closed for dining at the start of the COVID lockdowns, wine distributors began sending out these spreadsheets to bottle shops in hopes of gaining back some revenue. It was not feasible to simply pass these massive documents onto the clients, so an elegant solution was necessary.
I wrote a script that would take these spreadsheets and populate a webpage with all the wines, separated by country, and further by region. This creates a much more pleasant user experience than having to navigate through hundreds of wine listings in a spreadsheet.